Hits and Misses I
I still quite can’t get my head round the monumental error DC made in the late Nineties not to give Grant Morrison, Tom Peyer, Mark Waid and Mark Millar the four core Superman titles. But more than that, even if they had I suspect that editorial interference would likely have squished the really good stuff.
I’ve got no idea what went on behind closed doors, but I remember what it was like being a reader at the time, and bits and pieces that have been reported in various places since then. But that said, is there really any doubt that companies like Marvel and DC prefer to keep a tight rein on their intellectual properties? Except, of course, for a brief period at Marvel when they let the writers do whatever they wanted…
After Waid’s Flash, Morrison’s JLA is probably what I’d say is the best example of the kind of superhero stuff I like. The first story arc is just about the best JLA story of all time, and there’s plenty to like in the rest of the run. But after the Rock of Ages, some things crept in that I wasn’t so keen on. Like why the fuck Huntress was on the team, or the New Gods. I remember me and dear friend Paul C assuming that editorial had told Morrison who he should be using, because we couldn’t believe anyone would pass over use of the Magnificent Seven for a pack of D-listers.
After a while, both Waid and Morrison left DC, and in an interview for Mark Salisbury’s Writers on Comics Scriptwriting the former said he almost quit writing comics because DC had refused to let him or Morrison write Superman, going as far to say that he’d never get the character because he was too “high profile”. It’s the kind of thing that I just cannot believe, and perhaps one of the clearest signs that some of these companies are not being run by business people. There’s no doubt that stories like this coupled with the odd behaviour of some professionals when they get on the internet suggest that the comics “industry” is deeply, deeply weird if not outright unpleasant.
I’m not one hundred percent sure of the timeline, but from what I recall this was happening around the same time as Marvel’s bankruptcy, or certainly in the lead-up to it. What I do remember is Joe Kelly moving from an amazing run on Deadpool to one of the main X-Men titles, with Steve Seagle on the other. I was really looking forward to this even though I’ve never followed the X-Men, but again it went to shit thanks to editorial interference despite showing occasional promise. It was the same kind of interference that led to Mark Waid leaving Captain America and demanding his name be taken off the later collections.
This is the background to what I honestly believe to be the decisions that have shaped the two companies’ superhero universes today. If Morrison and the others had been left to write Superman without editorial interference, All-Star Superman could have been the norm rather than the non-continuity exception. And bear in mind that Millar and Morrison were just about to hit the big time with their Marvel work. All that energy could have been directed into DC’s flagship titles.
Because it didn’t what we got were more lacklustre editorially-driven storylines (and once again poor old Joe Kelly went from the frying pan to, well, another frying pan). Jeph Loeb’s Superman set the foundations for President Lex, Superman/Batman, and through them the current Crises. In short, everything that the DCU is today. And regardless of my dislike of Marvel’s recent storylines, there’s no doubt they are far more popular than their rivals.
More tomorrow.







